Why Gen Z Cooks More at Home

In recent years, young people in their twenties have been spending more time in the kitchen than their parents did at the same age. The reasons are as varied as the recipe.

Some cite rising restaurant prices and a desire for healthier meals. Others credit short cooking videos on social media for making complicated dishes feel accessible. And a growing number are drawn to cooking as a form of creative expression — a way to make something tangible in a world full of screens.

Whatever the motivation, the kitchen has become a place where convenience, health, and identity quietly meet. For many in Gen Z, the best way to eat well is also the most satisfying way to spend an evening.